Re-inventing journalism is not for the faint-hearted. Almost 36 hours into Engine 30 and there still seems to be some confusion about the process and the results. The interactive team, remain optimistic and are eagerly awaiting content that they can play around with.
“We’re opening and running and we’re moving ahead. We are defining the look and feel of the publishing platform. We’re going to be customizing the look and feel and we’re goin mobile,” says Miles Lightwood. “Its going to encourage more interaction because you’ll be able to read it on your phone,” adds Brendan Bruce.
Eavesdropping on editorials and conversations revealed in-depth discussions on contested spaces, why art happens and arts education, but also practical aspects including a frantic google search for t-shirt printers in Downtown LA. LACMA claims to be cutting edge in terms of allowing public images of professional artwork to be used and Getty Fellow Anne Maria Nicholson is going to test their commitment.
“We’re saying is LACMA fulfilling its ambition to become the Town Square of Los Angeles?We’re looking at the activity happening in and around the gallery in the afternoon,” says Nicholson.
A call comes through from Su Wu about an interview with Nate Page from Machine Project, an art space/collective based in Echo Park. When asked for a quote about the Engine 30 process she quickly hands the phone to Mark Taylor who reluctantly says, “Yay. That’s all,” a reminder of how media-shy journalists are.
When Douglas McLennon is asked for his input he responds, “Its interesting. I think we have really significant stories that I think will be way cool.” Then turns the attention to me, “What are you working on?” He asks. Good question. Find out by keeping an eye on this site. More to come.